TRADE MARKS - RENEWAL
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Once a trademark is registered, it is valid for a period of 10 years accordingly to the laws in most countries around the world. Further, a trademark registration is perpetual as long as the registration is renewed periodically. Apart from periodical renewal, it is essential that a trademark must be put to use in the market. This is because in most countries if a trademark is not used for a certain period then a third party can apply to cancel the mark for non use.
Once your trademark is registered, it generally remains valid for 10 years in most countries. To keep this protection in place indefinitely, it’s important to renew your registration before it expires.
Please also take note that most jurisdictions also require that your trademark is actively used in the marketplace. If a trademark is not used for a continuous period, third parties may have the right to challenge and potentially cancel the registration due to non-use. Maintaining both renewal and actual use helps to ensure your brand stays protected over the long term.
